Product Development Research Stohos Research offers unique services in the sector of product testing and development
Advertising testing Stohos Research has long experience in the development and optimisation of advertising campaigns
B to B and professional research We have serious expertise in conducting B to B and professional studies and are one of the pioneers in Medical research in Greece
Central Location Testing Unique services in concept, product and advertising testing. See our simulated Mini Market
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PRODUCT DEVELOPMENT RESEARCH
Stohos Research offers unique services in the sector of concept and product testing and development , with techniques covering the full spectrum of the product cycle, from the development and optimization of concepts to product benchmarking and the optimization of all elements of the Marketing Mix:
• NEW CONCEPT DEVELOPMENT
• POSITIONING AND STRATEGY
• PRODUCTS TESTS
• SENSORY TESTING
• TURF ANALYSIS
• EVALUATION OF THE POTENTIAL OF NEW PRODUCTS
• DEVELOPMENT AND TESTING OF PACKS AND NAMES
• PRICE SENSITIVITY TEST
• PROMOTIONAL ACTIVITIES OPTIMIZATION
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